Yann Arthus-Bertrand always had a passion for the animal world and the natural environment.
As he travelled to Kenya he carried out a three-year study on the behavior of a family of lions. He promptly started using his camera as a visual aid to capture his observations and enhance the written reports he compiled. He discovered his calling: to demonstrate the Earth's beauty and show the impact of mankind on the Planet.
Little by little, Yann became a reporter focusing on environmental issues, and collaborating with Géo, National Geographic, Life, Paris Match and Figaro Magazine.
Yann Arthus-Bertrand's work shows his commitment to awaken a collective responsibility and conscience. In this awareness "campaign" the objective is to reach and sting the conscience of as many people as possible.


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